4th Bin Provides e-Waste Recycling at Columbia Business School Alumni “Cash for Trash” Event

With Spring officially underway, many businesses are treating the new year, and change of seasons, as a catalyst to do a bit of self-reflection. Whether it’s the potential to increase profitability or the principle of doing global-good, companies are discovering unique ways to convert their waste streams into viable resources.

On Tuesday, March 27th, beginning at 5:30 p.m., 4th Bin will join a panel of sustainability experts to explore how doing good for the environment can also be good for your business. From upcycling waste and transforming it into fresh, new products to appropriately recycling garbage and avoiding the use of landfills, the Columbia Business School Alumni Club of New York’s (CBSAC/NY) Making Green from Green series, takes a close look at how we can all lead a more eco-friendly lifestyle.

Led by moderator, Colin Beavan, PhD, the Executive Director of No Impact Project and author of the book No Impact Man, the “Cash for Trash” event will encourage conversation ranging from upcycling best practices to developing sustainability initiatives for your business. Directly following the panel, guests can also take part in raffles, meet with sustainability coaches and enjoy local, sustainable food prepared by biochef Ula Robertson, of At Your Service NY Catering.

Throughout the event, 4th Bin will be onsite to collect and responsibly recycle small surplus electronics including: laptops, cell phones, PDAs, printers, cartridges, digital cameras, cables, peripherals, household batteries and MP3 players.

As New York city business owners know, the 2010 NY State e-waste law was considered to be one of the most progressive electronics recycling laws in the country – which included the January 2012 disposal ban placed on businesses, big buildings (including apartments and condos), retailers and local governments – preventing the disposal of e-waste in the solid waste stream and requiring proper disposal of discarded electronics. As the leading provider of e-waste removal and recycling services, 4th Bin is proud to offer a simple, inexpensive way for both NYC residents and companies to recycle unwanted electronics.

And it’s all as easy as scheduling an appointment. 4th Bin offers door-to-door e-waste rescue and recycling solutions that require no minimum for pickup. Not only does 4th Bin ethically and responsibly recycle or reuse all equipment collected, but also strongly supports the standards set by the Basel Action Network (BAN) and e-Stewards Recycling Certification, by only working with e-steward certified recyclers.

“Cash for Trash” will be taking place at the PricewaterhouseCoopers, LLP PwC Auditorium, located at 300 Madison Avenue and 42nd Street, and doors will open promptly at 5:30 p.m. for early networking. Reception to follow, beginning at 7:30 p.m.Tickets are available now, at varying price points for CBSAC Members, students and the outstanding community and can be purchased through the CBSAC here.

For more information on 4th Bin, or to schedule your pick e-waste up today, become a fan on Facebook or visit www.4thbin.com.

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